Happy Memorial Day! We’ll be enjoying the warmer weather with our family and friends, and will be closed for Memorial Day. We’ll be back in action on Tuesday, May 31st.
Privacy policies are more important than you might think. You might be doing a lot of cool stuff with your site; you might be sending out frequent newsletters; you might be collecting data on your visitors; you might be selling products; you might be throwing out the rules in order to make something awesome, but you need to make sure that you are following Google Analytics rules so that you continue to show up on Google.
- Remarketing with Google Analytics
- Google Display Network Impression Reporting
- Google Analytics Demographics and Interest Reporting
- Integrated services that require Google Analytics to collect data via advertising cookies and anonymous identifiers
According to Google,
- The Google Analytics Advertising Features you’ve implemented.
- How you and third-party vendors use first-party cookies (such as the Google Analytics cookie) or other first-party identifiers, and third-party cookies (such as Google advertising cookies) or other third-party identifiers together.
- How visitors can opt-out of the Google Analytics Advertising Features you use, including through Ads Settings, Ad Settings for mobile apps, or any other available means (for example, the NAI’s consumer opt-out).
We’ve been feeling inspired lately– by chunky stationery, blossoming cherry trees, and hairdryers. What? You thought we only liked art, design, and high culture? You’re mostly correct, but sometimes we like to get down with the newest trends in the dry hair revolution. Here’s a look at what we’ve been staring at, playing with, and getting inspired by this week.
Being the richest man in the cemetery doesn’t matter to me. Going to bed at night saying we’ve done something wonderful, that’s what matters to me. – Steve Jobs
What pulls us toward stories like Humans of New York, or Humble Pied, or those amazing New Yorker videos? It’s the opposite of what traditional marketing and advertisements try to sell us or tell us how to live. It’s real people sharing their stories. It’s humility. It’s beautiful. It’s messy. And sometimes, it’s frightening. Your story doesn’t have to be perfect to tell it. It just has to be honest.
We’ve all heard about the difficult legal battle with Mark Zuckerberg or Steve Jobs’s struggle with a terminal tumor, and even Jessica Alba’s pending legal battles with The Honest Company. The thing about being in the public eye (i.e. owning a business) is that it’s sort of hard to hide when something…happens. And obviously, things are going to happen. You’re going to struggle. You might sell over a million dollars worth of products in your first year, but you might also struggle to hire people who fit with your core model. That’s okay, and that makes sense. We think the best thing to do here is be honest.
Here are some companies that have been honest about their mistakes (and apolitweeted about it– we just made that word up. You can thank us whenever.)
- Microsoft pulled AI bot after offensive Tweets
- A hilarious take on the unconventional apology from Sainsbury
- Reddit apologies that span a series of mistakes
- Shake Shack once apologized for removing the crinkle
- Even Sia has been known to publicly apologize
This apology ripoff that was never apologized for reminds us that unless your apology is sincere, it’s probably not even worth saying it. This spring, we’re looking forward to all of the new twitter apologies, twitter apologists, and apolitweets because it shows real companies being real honest about real issues. And that’s real cool.
We recently profiled some artists we love, but we find inspiration in craftsmen and women from a variety of different fields. We get excited by architects, we can’t stop staring at Bruce Monro’s Field of Light, and we’re endlessly excited by magnets. Here’s a studio roundup of people, objects, and ideas that we’ve been excited by recently.