Congrats From Go Welsh.

congrats

We’ve been fortunate enough to have our work featured in quite a few books over the years. But this is a first. The folks at Go Welsh sent us a nice thank you gift in the form of a letter and a little Moleskine notebook. Thanking us for getting our work featured in their book is an unexpected, but fantastic gesture. Thanks guys!

Know Yourself and Good Design Will Follow

So you’ve been paying people to design things for you. Fliers, direct mail pieces, landing pages, everything. It’s usually a tedious process, a lot of back and forth. And it’s a fun challenge, one we’re always up for.

But we’ve been thinking: How do artists get away with just “throwing something together?” And why doesn’t this work when we’re working with our clients?

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A Good Businessman Would Accept Any Reasonable Offer.

When we started out we charged next to nothing for logos. For work in general. As our portfolio and reputation grew, we charged more.

With time, a logo cost 3, 4, or 5k without question. The reason it got more expensive, is because as we grew, we worked with bigger companies. These companies had bigger boards of directors, marketing panels, etc.

In short, they were harder to deal with because they could not make up their minds. Our strategy of “work till you are happy” didn’t scale to a group of people that by definition could not be totally happy.

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Featured in Design:Portfolio Self Promotion at its Best.

Our portfolio website is featured in the newly published Design:Portfolio Self Promotion at its Best by Craig Welsh.

Cover of Design:Portfolio

Inside spread of Entermotion portfolio

 

 

10 Reasons You Want To Be Peter Saville

Peter Saville entered the UK music scene in the late 70s after meeting Tony Wilson, journalist and TV presenter, by approaching him after a “very, very bad” Patti Smith show. Saville happened to be a brilliant designer, and was commissioned to do the logo for a small record label called Factory.

Needless to say, you want to be this guy.

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