One of our longstanding clients came to us and asked what they could do to improve their site. We were bubbling over with ideas – not because the site was bad, but because improvement is an ongoing thing, and we wanted to see them keep up with their competitors.
So we just started talking it out. Did they have any new goals? Had their services changed? Were they trying to reach a new target audience? After discussing with our client how their business has shifted, adapted and grown over the past few years, our conversation landed in an expected spot: mobile accessibility. They’d been noticing more and more of their customers and potential customers attempting to access the site on a cell phone or iPad. That was all well and good because we built the site to perform on a mobile device. But the fact was, technology had advanced since we first launched, and it was time to be brutally honest. Their customers’ mobile experience could be better.
And so we decided to do the thing that would bring Contech into the mobile age faster than anything else. We’d make the site responsive.